CASE 14 Marketing Microwave Ovens To A New Market Segment
A second television or a bigger refrigerator. The middle- Julie Sahni, the nation’s best known authority on Indian cooking, has turned her attention to ments about one brand of microwave oven, visit www.mouthshut ... Retrieve Full Source
After Sales Service In Consumer Durable Goods: How Truly ...
Man of the year” (2009) in which an employee of the internet (mouthshut.com etc.) are in abundance. the consumer durable manufacturers attempt to drive – 12 years for anAC or refrigerator without prefer to buy best brand at cheapest price, generally and unconscious comparisons between ... Doc Retrieval